Information is power. Learning about your prospect shows interest, professionalism and gives you an outrageous edge. Before calling or meeting with important prospects, research them online—LinkedIn, Facebook, Twitter, blogs, Google, etc. Find out about their passions, views, opinions, interests, background, hobbies, family, etc. I have my assistant build a VIP profile for every person I have an important meeting with. You wouldn’t believe how this wows people. Download a free copy of my VIP profile outline at DarrenHardy.SUCCESS.com.


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